How You Can Grow Your Business By Writing and Marketing Books

We ve all seen books authored by high-profile business leaders and other professionals. We know authoring a book creates or enhances the aura of prestige surrounding such people. But do we really understand how writing and marketing books can help build a business or career?

Ron Kaufman knows. He has built a business around customer service training and motivation, including two book series. Ron has generously agreed to share his thoughts and experience with us.



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